Jennifer Hoyt

Haiti Earthquake Relief: Kansas City we need your help

By: Jennifer Hoyt - Posted January 13th, 2010

Adcuda has partnered with Heart to Heart International and the Jay Wolfe Automotive group to rally local support for those affected by the catastrophic earthquake that struck Haiti about 10 miles southwest of the capital of Port-au-Prince on Tuesday evening. We ask that you please visit haitireliefkc.com to donate funds directly to Heart to Heart…

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Kyle Obrien

Bird is the Word. Word. Word. Word!

By: Kyle Obrien - Posted January 12th, 2010

The song, “Bird is the Word”, is either a frustratingly annoying song or a crowd pleaser.  Because one thing is for certain:  The likes of Family Guy on thru to Stanley Kubrick have inserted it into their media.  And with the recent announcement of the “word of the decade” being google, it should come as…

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Craig Misak

Hmmm, That Smells Good, I'll Click There

By: Craig Misak - Posted January 8th, 2010

Is your site scent strong enough to keep people on your path? People are lazy by nature, and maybe “lazy” has a bad connotation with it… I’ll expand on that by saying people progressively budget themselves to reduce the time and energy exhausted on one particular task. The internet is no exception, and just as…

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Anna Robertson

Getting the Most Clicks

By: Anna Robertson - Posted January 7th, 2010

As Adcuda’s Email Marketer, my New Year’s Resolution is to design not only the most enticing and beautiful inbox fillers, but the most clickable. Usually the latter is possible by simply packing the email with links (12 or more is standard), however I wanted to investigate how to do this with style. Below are a…

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Jennifer Hoyt

Engagement: Social Media on Bended Knee

By: Jennifer Hoyt - Posted January 6th, 2010

I work in an office full of acronyms and buzz words and sometimes find myself doing the knowing head nod and then searching Google to figure out what the hell so and so was talking about. We rattle off SEO, PPC, KPI’s and things like “scent” and “conversion” all day long. A popular buzz word…

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Kyle Obrien

Road to Fruition

By: Kyle Obrien - Posted January 5th, 2010

Repition in writing can be imagined from the most unlikeliest of sources

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Jason Manning

The Emerging Art of Keyword Scouting

By: Jason Manning - Posted January 4th, 2010

Before keywords grow in search results, they’re developed in the dialogue and chatter amongst the general public… and where better to be a fly on the wall than social media sites?

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