Using mathematical or scientific methods to craft your business’ email subject lines is obviously better than sitting at your desk and thinking to yourself “..kittens. Everybody loves kittens. Kittens will be my subject line!” Not only will kittens be misleading (unless of course you deal in the kitten trade), people will be so disappointed that…
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We all have vast networks that we engage in every day — work, school, home, friends, flickr, your drycleaner, etc. Being a connector is about introducing people in our networks based on the belief that they might be able to help each other. Really simple and often takes very little effort.
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As the newest member of the Adcuda team I thought I’d take a moment to introduce myself. Contrary to the image on the left my name is not Inigo Montoya ( it’s Tom ), and you didn’t kill my father… but it is a great quote from the movie “The Princess Bride”. A cult classic…
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Alright, Google. Everyone loves working their business listing with you. They love the courteous phone call immediately after it’s submitted. They’re comforted in knowing it’s posted as soon as the PIN’s entered. Whatever gets the website some quick LSV love is numero uno in the hearts of every owner. But, that little handicap for the…
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I thought I’d share with you guys this week a recent shopping story (oooh, exciting!) that should allow me to highlight a few very basic things people, lots of people it turns out, seem to overlook when putting together a PPC campaign. So come with me, won’t you, on my adventure to buy a bicycle…
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As a recently engaged designer I know for sure that I will be making my own wedding invitations; the only question is “What will they look like?” I’m still young, so my design ‘style’ is constantly evolving, which means I don’t have a sure-fire process or font or even a color to safely go to….
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Everyone loves a kitten. There are calendars, coffee mug pics, greeting cards, and other devices spreading their love for kittens. There are millions of sites dedicated to just kittens. Want to know if your macho friend secretly loves kittens? Well, that’s now a possibility thanks to Google’s Social Search. After viewing the demo, I’ve drawn…
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