Meet the team pages seem to be more popular with web design and creative firms, but they create valuable additions to any site where human contact is important. It adds a personal touch to your company, and can gain some massive trust to your visitors. There’s suddenly faces behind the names, and your company becomes…
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Part of working as a designer at a marketing firm is seeing what other companies are doing to keep their customers happy and coming back for more. One perfect example of this is the clothier Moosejaw from Detroit. I read about their great emails in a blog a while back, so I decided to jump…
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So, remember last week how I wrote about iPad apps for work? No, well go back and read it, I’ll wait. Back? Excellent, it was a good article wasn’t it? Anyway, this week let’s tackle the task of eliminating that yellow notepad you carry with you to all those meetings. You know the one, it has those…
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Our resident blogging queen Anna Robertson recently posted a great blog about the differences between image types and how to save for the web (here). In that post it made reference to terms such as raster and vector, in the spirit of keeping post under control, we can’t write novels, so for this blog I am…
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In addition to my last post about saving for web, I wanted to show how one photo (instead of a vector image) can look different when saved as the three different extensions – .png, .gif, and .jpg. I saved the below images in Photoshop using the option Save For Web under the File drop down…
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Think about your client base. Who did you think of first? Did you think of the groups that are easy to work with or those that require a bit more patience? I tend to think of those that are a joy to work with. The groups that come to mind first, understand the benefits of what…
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One of the first things you have to ask yourself when debating the purchase of an iPad is, What will I use it for? For myself the answer to that question was rather extensive. I wanted to use it for entertainment, computing on the couch, taking notes in meetings, and managing our web servers while…
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Hi. I’m new here. I just joined Adcuda two weeks ago as the new Content Manager and have since dived headfirst into the wonderful world of SEO, PPC, LSV, and about a dozen other acronyms that I’m adding to the ol’ noggin. On top of that, I’m readjusting to American life and writing for web…
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THE NON-MAGICAL, COMMON SENSE APPROACH TO MARKETING COPYWRITING FOR SMALL BUSINESSES
By: Jason Manning - Posted June 7th, 2010
Explaining your products and services is likely something you do on a daily basis – effectively writing about them need not be more complicated than a simple conversation.
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In my daily life, preaching the gospel of Search Engine Optimization… I’m often asked why I talk about Google so much and “aren’t people using other search engines?” My answer – I talk Google because I want to do best by my clients. At this time in history, Google is clearly the authority. Yes, there…
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