You know, in real estate it’s pretty much the goal to buy low and sell high. Right now is a GREAT time to buy, yes? There’s a similar strategy in online marketing that I want to discuss with clients from now on as long as our economy is weaker than it should and will be….
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Last week, a friend of mine posted the following status update to Facebook: “How does a company/organization get onto a “Google map”? We’re missing in downtown Lexington…” Of course, I quickly pointed her to the stellar LSV services on our website, but it also got me thinking. Do my friends and acquaintances even know what…
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My girlfriend found a cool little rental house for me yesterday on Craigslist, it was in the area I’m actively searching in and surprisingly within my price range considering it had one more bedroom than I needed and had all sorts of new improvements. I naturally assumed it was 75% black mold and open asbestos,…
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After reading Anna’s wonderful post about letter and line spacing and my recent encounter with 5pt, curly, impossible to read body copy, I decided to dedicate this blog post to type legibility and the end reader. As a designer I understand the pull of using certain fonts based on looks alone, but unfortunately not all…
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There are infinite possibilities for your new brand name – but the most important action you want to take when choosing a name is not to choose one that gets lost in the sea of similar names. A LOT is weight is carried on your name: your company’s uniqueness among competitors is very much linked…
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In May, Gmail decided to change things up a bit, which threw a wrench in email marketer codes. Similar to other issues with providers like Hotmail, Gmail’s change caused images that were split into two or more sections. Not the end of the world, however it’s an obvious mistake and ends up making you look…
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What’s in a Tag? Specifically – Description tags, are they important?
By: Rob Scutti - Posted July 20th, 2010
How much time and effort should one put into their description tag? And, what is a description tag anyway? In short, you shouldn’t have to put too much time into your description tag because if you are making a website for your business, you can probably sum up what you do rather quickly. The one…
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Back when I was a new journalism student at the University of Kansas, my professors constantly harped on us to stop using Wikipedia as our main resource tool for writing. They claimed it was unreliable and constantly gave us incorrect information. Yada, yada, yada. We totally didn’t listen and kept trolling the website anyway. Fast…
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This is a quick tutorial on adding some extra styling to your HTML that will help increase legibility and allow your customers to enjoy reading what you have to say. Since our blog is already styled to enhance readability, I created a separate HTML page that you can view below in the screen shot, or…
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We have recently launched a new website that speaks well to what we do here at Adcuda. We are an online marketing company and build websites that convert to leads and sales. Your website needs to be easy to navigate and must guide the user to your desired goal, (think lead or sale) such as…
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