We have recently launched a new website that speaks well to what we do here at Adcuda. We are an online marketing company and build websites that convert to leads and sales. Your website needs to be easy to navigate and must guide the user to your desired goal, (think lead or sale) such as…
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Think about your client base. Who did you think of first? Did you think of the groups that are easy to work with or those that require a bit more patience? I tend to think of those that are a joy to work with. The groups that come to mind first, understand the benefits of what…
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I spent a lot of time with prospective clients and small businesses, learning about them and relating what we do to how they can sell more online. I get asked a lot of questions. Today I thought I would address a few of the most Frequently Asked Questions about Search Engine Optimization (SEO) and online…
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Every new month is an exciting time for a start-up: your business is growing (hopefully) and then your staff begins to grow. As we add to our own team, I’ve been thinking a lot about our culture. Specifically how to maintain that small company feel and guiding ideology as we expand. I read an article…
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Bless me blog, for I have sinned. Today I said the words ‘Marketing 2.0′. Out loud. To a room full of people. On purpose. I nearly flogged myself for falling victim to such jargony, ad-speak, nonsense. I promise you, I had a good reason and that I won’t do it again. I was talking with…
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When you network for a living you tend to pick up quite a few business cards. And I have to admit that I love them. Especially when they are done right — good weight, eye catching, maybe an interesting shape. I don’t know what it is but there is something about those pretty little ads…
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I recently complained, er, wrote about the massive amount of noise online and the headaches associated with sorting through it all. Mining through blogs, email, social media, etc. to find relevant information about my clients and prospects is a huge part of my role, so I am always on the look out for tools that…
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Our little start-up isn’t so little anymore. We are now a team of 7 and growing. We are currently accepting resumes for qualified web/graphic designers and business development in the Kansas City area. Both are full time positions with benefits and growth potential. For more information and/or to apply directly, please contact us at careers@adcuda.com….
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The idea of building your personal brand through Retweeting on Twitter is not a new one. But a topic worth revisiting, especially for those who are new to Twitter. Retweets Provide Value We are all looking for value and relevance on Twitter that reaches far beyond what you had for breakfast. Providing value to your…
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We are consumers, always buying and selling something. Lately, I have participated in a number of webinars and sadly the format is often the same — here’s a small piece of information and my gigantic sales pitch. Now get out your credit cards, folks. I’m not that kind of buyer and I put a great…
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