You know, in real estate it’s pretty much the goal to buy low and sell high. Right now is a GREAT time to buy, yes? There’s a similar strategy in online marketing that I want to discuss with clients from now on as long as our economy is weaker than it should and will be….
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Hi, I’m the newest member of the Adcuda team! I’m a recent college graduate and designer from the lovely suburbs of Kansas City and am excited to be diving into the world of web marketing. As a designer, I’m always on the hunt for inspiration to get my projects where they need to be. Here…
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Change can be a good thing. Take, for instance, the Batman movie series wisely ousting director Joel Schumacher and replacing him with Christopher Nolan. Very good move, indeed. And then there’s Yellow Bot. Yellow Bot’s refreshing new spin on themselves has opened up new and improved ways for local businesses to connect with customers. Reinventing…
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Designing for email marketing can sometimes be daunting: you need to take into account how 10 different clients will display your message, or whether your customers will even choose to show images. But even with the threat of no graphics, tons of big name companies are choosing to go the ‘pretty-design’ route and leave live…
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Early in the history of the modern Internet, the need for order was realized. Authors and users both wanted some way to connect and that is still true today. After many ideas were explored and tested on the live Internet, the best solution came in the form of a computerized searching tool - The Search Engine. It’s generally agreed that…
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Now, I was going to write more about the benefits link building has for your website’s ranking, but I keep stumbling upon online forums expressing their ire over Bing’s listing center. Some were about Bing’s listing center being down for too long, but to Bing’s credit, maintenance issues for a listing system that big can…
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If you want to increase the public’s awareness of your business and possibly provide a high level of familiarity and comfort for your business, you need a functional and successful brand. Branding and identifying your business successfully will most likely draw in potential customers and will build your company a strong essence. Even though a…
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Something that comes up a lot in my line of work is finding a happy medium between file size and quality. If you opt for a smaller file size, sometimes your image quality will suffer. With so many options (jpg, png, gif), how do you know which to choose? This short tutorial should walk you…
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I spent a lot of time with prospective clients and small businesses, learning about them and relating what we do to how they can sell more online. I get asked a lot of questions. Today I thought I would address a few of the most Frequently Asked Questions about Search Engine Optimization (SEO) and online…
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Yes you do. We’re all familiar with the idea of a website sitemap. It’s generally that convoluted page that has all the links that really don’t help you navigate to where you want to be because it’s not structured very well and it just goes on and on and on kinda like this sentence. Well,…
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