Craig Misak

Conversion Optimization – Do & Donts

By: Craig Misak - Posted April 2nd, 2010

We at Adcuda use Google Apps for our Email, Calendar and Document solutions…. And because we don’t have 50+ employees we currently have no use for the Premium Edition. So we get ads served to us (which is sorta nice, find things you wouldn’t that pertain to me) So I was doing my thing with…

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Anna Luckey

Dot Your ‘T’s and Cross Your ‘I’s

By: Anna Luckey - Posted April 1st, 2010

It’s always kind of fun when you see a company mess up. Especially when it’s international and makes billions of dollars. Sounds cynical, but when it happens it brings them back down to Earth and reminds you that they are made of people just like you. Last week I saw two companies make an ‘oops’,…

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Kyle OBrien

An Open Letter To Local Search Directories

By: Kyle OBrien - Posted March 30th, 2010

Local search sites can teach you many things. They give you so many options for your business to become relevant. You can let the customers understand your services with the nice SEO business descriptions, photos, consumer reviews and so forth—yes, there are many pretty rainbows to local search. Yet, every now and then a little…

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Anna Luckey

Email Marketing | Frequency

By: Anna Luckey - Posted March 25th, 2010

Best Practices How often are you talking to your customers? Since it’s so easy to click that ‘Spam’ button, you need to be careful not to weigh down their in-boxes while at the same time keeping your company fresh in their mind. I receive a wide variety of retail emails (part of my job, honest),…

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Jennifer Hoyt

Get the Gist? Maybe.

By: Jennifer Hoyt - Posted March 25th, 2010

I recently complained, er, wrote about the massive amount of noise online and the headaches associated with sorting through it all. Mining through blogs, email, social media, etc. to find relevant information about my clients and prospects is a huge part of my role, so I am always on the look out for tools that…

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Kyle OBrien

Local Search Tips: Call to (Viral) Arms

By: Kyle OBrien - Posted March 23rd, 2010

Closers. No matter where you go, they’re seemingly inescapable. Lawyers have closing arguments, baseball games have closers come in for one last inning, businesses have last-minute sales to make everyone go on a shopping bonanza and on and on the closer goes. And *surprisingly* enough, local search listings have calling cards inside their business description…

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Jason Manning

How To Not Be the Laziest PPC Ad Copywriter Ever: Part One

By: Jason Manning - Posted March 22nd, 2010

Jason Manning’s first in an unknown (even to him) numbered series of tips for writing PPC ads.

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Anna Luckey

Let It Be Their Idea

By: Anna Luckey - Posted March 20th, 2010

How are you talking to your customers? If you say ‘email’, you’re right! Email may be an old medium these days, but it’s also one of the strongest with close to 1.3 billion* email users worldwide. That’s almost one in every five people on earth using email! But how do you get their address? There…

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Kyle OBrien

Cut Down The Nets With Your Local Listing

By: Kyle OBrien - Posted March 16th, 2010

March Madness. That time of the year when people frantically jot down their last minute picks for the NCAA college basketball tournament. A time when David slays Goliath, or you get too caught up in David and he wrecks your bracket. It’s also a time that makes me think how some people go about selecting…

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Jennifer Hoyt

Adcuda is Hiring! Designers & Sales

By: Jennifer Hoyt - Posted March 15th, 2010

Our little start-up isn’t so little anymore. We are now a team of 7 and growing. We are currently accepting resumes for qualified web/graphic designers and business development in the Kansas City area. Both are full time positions with benefits and growth potential. For more information and/or to apply directly, please contact us at careers@adcuda.com….

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