Since its inception WordPress has lacked one feature that made for a better user experience. A custom post type. If you wanted to write a post about recipes one day, then have a photo post the next day, then maybe a journal post, each one would require a different data set. A recipe post for…
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Providing incentives to your customers are very important because they can cause motivation, effort, productivity and profit. Your consumer needs positive incentives to encourage them to engage in your service/product and will greatly affect the reputation of your company. These encouragements can allow for numerous types of responses – impulse, motivation and drive just to…
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Here are some tips to improving sustainability within an organization. 1. Setting Sustainability Goals & Measuring Success How much value can sustainability create for my organization? How much cost can I save? What are my broader corporate goals? 2. Stakeholder Engagement It’s truly important to identify WHO needs to be engaged and WHAT information will…
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Designing for email marketing can sometimes be daunting: you need to take into account how 10 different clients will display your message, or whether your customers will even choose to show images. But even with the threat of no graphics, tons of big name companies are choosing to go the ‘pretty-design’ route and leave live…
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If you want to increase the public’s awareness of your business and possibly provide a high level of familiarity and comfort for your business, you need a functional and successful brand. Branding and identifying your business successfully will most likely draw in potential customers and will build your company a strong essence. Even though a…
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Something that comes up a lot in my line of work is finding a happy medium between file size and quality. If you opt for a smaller file size, sometimes your image quality will suffer. With so many options (jpg, png, gif), how do you know which to choose? This short tutorial should walk you…
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Day by day, blogs are getting extremely popular. More and more are getting addicted to updating ones thoughts, writing logs and sharing miscellaneous activity. There seems to be no indication of trend reversal.. but now with increased awareness more and more are becoming aware of this new phenomenon. If you are competing for a popular…
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Call to Actions can be the life or death of your campaign, whether it’s in an email blast or on your website. If no one clicks through, then you’ve lost your customers and your online stability. Certain internet conventions have made Call to Actions easy, because everyone knows what a button looks like and what…
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A really great way to measure the response to your email campaigns is to watch your Click-Through Rate, or CTR. Basically, it’s a percentage of the customers that clicked on buttons or links in your email which directed them to a landing page on your website, and the higher the percentage the better the response….
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As a new member of Adcuda I would like to introduce myself! I am a recent graduate and graphic designer from Kansas City, and I mean BIG business in design and being inspired. With that said, I like inspiring others. Interested? Here are my top 10 web sites I attend on a daily basis. (Not…
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