How To Not Be the Laziest PPC Ad Copywriter Ever: Part One
By: Jason Manning - Posted March 22nd, 2010
Jason Manning’s first in an unknown (even to him) numbered series of tips for writing PPC ads.
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March Madness. That time of the year when people frantically jot down their last minute picks for the NCAA college basketball tournament. A time when David slays Goliath, or you get too caught up in David and he wrecks your bracket. It’s also a time that makes me think how some people go about selecting…
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A couple of weeks ago I referenced David Mihm’s top 20 most important factors for making your local listing work. I talked about how proper category placement could boost your business listing’s presence, number of clicks to your website, product purchases and so forth. With the third most important factor out of the way, I…
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Squidoo! Before you click off thinking you’ve been duped into a bogus sushi search, let me crazily rant for a bit about the wonders of having your small business marketing behind the reigns of a Squidoo page, or to be exact, a Lens. With Squidoo skyrocketing onto the social media scene, there are plenty of…
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Welcome to the first installment of this WordPress How To series. So why would you choose WordPress as content management system? Because it’s one of the most versatile and supported open source content management systems available today. WordPress traces its history to 2003 as a replacement for a now defunct blogging platform know as b2….
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Still wondering why your local search page may be down on its luck? After reading a diagnostic chart surveying the successful factors for a page, there are plenty of ways to get back on your feet. Even though a few of them can seem straightforward, there’s a reason why they are at the top…some businesses…
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Forgive me. I ranted last week about Google not giving in to your business descriptions, character limits, blah, blah and more blah. And now I’m turning my ire to certain online directories who think mass confusion is the best way to add a business listing. Don’t get me wrong, there are some that hit it…
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I thought I’d share with you guys this week a recent shopping story (oooh, exciting!) that should allow me to highlight a few very basic things people, lots of people it turns out, seem to overlook when putting together a PPC campaign. So come with me, won’t you, on my adventure to buy a bicycle…
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Everyone loves a kitten. There are calendars, coffee mug pics, greeting cards, and other devices spreading their love for kittens. There are millions of sites dedicated to just kittens. Want to know if your macho friend secretly loves kittens? Well, that’s now a possibility thanks to Google’s Social Search. After viewing the demo, I’ve drawn…
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How to make Twitter really engaging: 1 lime, 2 ounces of Cachaça, lots of ice cubes, copious amounts of sugar, a muddler, and your Caipirnha is ready to go. This Brazilian gem is good for just about any occasion. Tweet about it, tweet while drinking one, drink one out of a glass in the shape…
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