Kyle Obrien

Pitch A Tent For Bing

By: Kyle Obrien - Posted May 11th, 2010

Now, I was going to write more about the benefits link building has for your website’s ranking, but I keep stumbling upon online forums expressing their ire over Bing’s listing center.

Some were about Bing’s listing center being down for too long, but to Bing’s credit, maintenance issues for a listing system that big can take a while.

But the more and more I looked over the complaints, the more this issue reared its ugly head. It’s a problem I’ve ranted about many times: The arduous wait for your confirmation letter.

Bing’s listing response time is equivalent to that friend of yours who responds to a text message question a day and a half later, where not only do you forget what the question even was, you’re a little peeved it took so long.

The only exception being that message is your business listing. And since you’re queued up waiting for the letter to be delivered on horseback, the opportunity to be noticed on a search engine that generates immense traffic is being held captive.

Why it’s taking so long to address this is anyone’s guess. It would be in Bing’s best interest to have a listing center that goes toe-to-toe with Google. Not only does Bing have a pretty and diverse home page presentation to draw people in, their listing center is very beneficial for helping small to large businesses get their face out there.

As for the solution, well it’s pretty obvious in some areas (get a better delivery carrier, create an extension number addition for phone verification), but the one area that’s in need of a makeover is the means at which to wrangle in Bing’s customer support.

There’s this method, but I’ve been waiting in line on that one, too. Here’s hoping someone breaks through to them…

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